March 3, 2017


Company news


Trip, journey or drive, with 31.7 million cars on UK roads last year, car retailing shows no sign of a Brexit hand brake. Prosperous times indeed for this particular national chain of car sales centres. So much so the latest addition to this retailer’s chain of 24 sites launched recently, in the Perry Barr area of Birmingham.
A large part of the visitor incentive here is formed around on-site catering – a customer must for many who make long journeys in search of that elusive motor.


Blending effortlessly within the restaurant’s candy stripe colour blocks of lime, tangerine and matt white, another classic CED servery makes itself at home – a high octane refuelling station undertaken for one of the UK’s most prolific kitchen consultants.


Supported by back of house kitchens and hot holding hatch, the extensive hot meal & salads counter steers customers past an appetizing array of heated and chilled menu presentation, held within assisted service heated bain-maries and chilled delis – selected during design resolution – from CED’s curved profile range of Designline drop in displays.


The extended solid surface ‘lava rock’ colour worktop with steel ‘inset’ tray slide runners, provides a continuous tray rest point for the thirsty, where self-help coffee stations, fruit or impulse goods can be picked prior to till point payment.


Running parallel to the hot meal & salads offer, a matching self-service grab and go counter is home to two of CED’s popular open fronted Designline chilled hydrocarbon multi-decks. Ideal for the display of impulse goods, soft drinks, rolls and yoghurts, these digitally controlled displays feature three tiers of adjustable toughened glass shelving, product stops and 40mm pricing strip locations at each shelf edge. The well area allows for further heavier cold drinks storage.


The grab and go servery area terminates with filtered coffee stations, counter top impulse displays and worktop cut out for operator till station.


The customer service space is discreetly separated from the themed dining, using open rear horizontal timber partition work. Here CED’s satellite condiment and napkin dispensing stations are sited, finished in simple white matt laminate fascia frontage and solid surface tops.


Now fully operational and with an enthusiastic hunger-busting team of kitchen staff behind the wheel, this classic collection of tough, efficient CED counters are set again to give many years of trouble free motoring….